Ticketmaster has apologized to Taylor Swift and her fans for the ticket debacle

Ticketmaster has apologized to Taylor Swift and her fans for the ticket debacle

New York
CNN Business

Ticket Master Apologized Taylor Swift And his fans a late Friday night Ticketing debacle Tickets for the pop star’s new tour have become increasingly difficult for consumers to purchase this week.

“We’d like to apologize to Taylor and all her fans – especially those who had a terrible experience trying to buy tickets,” the ticket site said. Blog post.

The company added that it tries to make buying tickets “as easy as possible,” but “not many people are trying to buy tickets” for Swift’s tour, which begins March 17 and will feature 52 concerts across multiple concerts. Stadiums across the United States for five months.

The company said it is working to “further improve our technology for the new bar set on demand” for its tour. “Once we get through this, if there are any next steps, updates will be shared accordingly,” it wrote.

After Swift comes Mea Culpa speech About how the situation was “encouraging” for him to watch as the situation unfolded in chaos earlier on Friday.

“I’m not going to make excuses for anyone because we’ve asked them multiple times if they can handle this kind of demand and we’ve been assured that they can,” the singer wrote in an Instagram post Friday afternoon. “It’s really amazing that 2.4 million people got tickets, but it really bothers me that so many of them feel like they went through several bear attacks to get them.”

Swift added that he would “try to figure out how to improve this situation moving forward.”

Sales for the singer’s new Eras tour began Tuesday, but Overwhelming demand snarled ticket sites, annoying countless fans who could not buy tickets. Customers have complained on social media about Ticketmaster not loading, saying the platform doesn’t allow them to access tickets, even if they have a pre-sale code for verified fans.

Ticket Master on Thursday announcement Sales to the general public, scheduled to begin Friday, have been canceled due to “extraordinarily high demand on the ticketing system and insufficient remaining ticket inventory to meet that demand.”

“For those who didn’t get tickets, all I can say is that my hope is to give us more opportunities to get together and sing these songs,” Swift said.

The Justice Department has opened an antitrust investigation into Ticketmaster owner Live Nation to see if the company has a monopoly on the concert market, including ticketing, a source familiar with the matter told CNN. The New York Times was first Report Investigation on Friday.

The Times added that the Department of Justice has been contacting music venues and other ticket market participants in recent months, asking about Live Nation’s practices and industry dynamics.

Live Nation response It said in a statement posted on its website Saturday that it “takes its responsibilities under antitrust law seriously” and “does not engage in conduct that could justify antitrust litigation, let alone orders necessary to change fundamental business practices.”

“The Department of Justice itself recognized the competitive nature of the concert promotion business during the Live Nation-Ticketmaster merger,” the company said in a statement. statement. “That dynamic hasn’t changed.”

Live Nation added that the fact that Ticketmaster “continues to be the leader in such an environment is a testament to the platform and the people who operate it, not to any competitive business practices.”

“We innovate and invest more in our technology than any other ticketing company, and we will continue to do so,” the company wrote, adding that Ticketmaster is “the most transparent and fan-friendly ticketing system in the United States.”

— CNN’s Ivan Perez and Tierney Sneed contributed to this report

– Correction: A previous version of this story incorrectly stated the number of stadiums Taylor Swift will play on her Eras Tour.

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